**Our mission is to make higher education accessible and affordable for everyone.** We empower students with financial support and supercharge their ability to pay down their debt, so they can get on the right financial track, fast.

We build tools that help people feel in control of their financial future, including:

+ **Private student loans** - low rates, people-first service, and flexible payments.

+ **Student loan refinancing** - break free from high-interest rates or monthly payments.

+ **Scholarships** - access to thousands of scholarships to help students pay less.

Earnies are committed to helping students live their best lives, free from the stress of student debt. If you’re as passionate as we are about our mission, read more below, and let’s build something great together!

We’re looking for a Direct Mail Marketing Manager to play a key role in driving new customer acquisition through high-impact direct mail campaigns. Reporting to the Head of Direct Mail Marketing, you’ll lead large-scale campaigns, optimize targeting strategies, and collaborate cross-functionally to maximize performance.

**What You’ll Do**

+ Own and execute large-scale direct mail campaigns to drive customer acquisition, ensuring seamless strategy, execution, and measurement.

+ Collaborate cross-functionally with Marketing, Risk, Finance, Client Happiness, and Data & Analytics to align on goals and optimize campaign effectiveness.

+ Work with credit bureaus to procure audience files, refine targeting lists, and develop new machine learning models for enhanced segmentation.

+ Manage external vendors and agencies to ensure on-time production, cost efficiency, and top-tier creative execution.

+ Lead forecasting and performance analysis, tracking financial metrics, campaign KPIs, and revenue impact.

+ Drive continuous improvement, using data-driven insights to refine targeting, optimize costs, and enhance customer engagement.

+ Ensure compliance and quality standards across all direct mail initiatives.

**What You’ll Bring**

+ Proven expertise in direct mail marketing, including campaign execution, budget management, and cross-functional collaboration.

+ Hands-on experience managing large-scale marketing campaigns, working with external vendors (credit bureaus, agencies, lettershops), and optimizing targeting strategies.

+ Strong analytical and problem-solving skills, with the ability to leverage data to drive campaign performance and decision-making.

+ Ability to work effectively across teams, partnering with legal, compliance, and finance for approvals and reporting.

**About You:**

+ 5+ years of experience in direct mail marketing or a related field, with a strong focus on campaign execution, budget management, and cross-functional collaboration.

+ Proven track record of managing large-scale marketing campaigns and working with external vendors (e.g., credit bureaus, agencies, lettershops).

+ Experience using data analytics to inform campaign decisions and drive growth.

+ Ability to work collaboratively with legal, compliance, and finance teams for approvals and reporting.

+ Willingness to travel to the Oakland office monthly to collaborate with other team members.

**Even Better:**

+ Experience with machine learning models or predictive analytics in marketing.

+ Familiarity with marketing automation platforms and CRM systems.

+ Previous experience managing budgets and vendor contracts in a high-volume marketing environment.=

**Where:**

+ This role will be based in the US.

\#LI-JP1

A little about our pay philosophy: We take pride in compensating our employees fairly and equitably. We are showcasing a range of your potential base salary based on the roles location. The successful candidate’s starting pay will also be determined based on job-related qualifications, internal compensation, candidate location and budget. This range may be modified in the future.

Pay Range

$118,000—$151,000 USD

**Earnest believes in enabling our employees to live their best lives. We offer a variety of perks and competitive benefits, including:**

+ Health, Dental, & Vision benefits plus savings plans

+ Mac computers + work-from-home stipend to set up your home office

+ Monthly internet and phone reimbursement

+ Employee Stock Purchase Plan

+ Restricted Stock Units (RSUs)

+ 401(k) plan to help you save for retirement plus a company match

+ Robust tuition reimbursement program

+ $1,000 travel perk on each Earnie-versary to anywhere in the world

+ Competitive days of annual PTO

+ Competitive parental leave

What makes an “Earnie” culture:

+ **Drivers** – Drivers are satisfied by making things happen, not coming along for the ride. They feel a strong sense of ownership for their projects and teams and demand high standards from themselves and others.

+ **Humility** – Humble team players check their egos and consider the team’s needs above their own. They are self-aware of their strengths and opportunities for improvement.

+ **Growth Mindset** – People with a growth mindset approach challenges and failures as learning opportunities. They seek feedback to improve, give feedback to others, and genuinely want to perform well.

**At Earnest, we are committed to building an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity, inclusion, equity, and belonging enables us to move forward with our mission. We are dedicated to adding new perspectives to the team and encourage anyone to apply if your experience is close to what we are looking for.**

_Earnest provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, veteran status, disability or genetics. Qualified applicants with criminal histories will be considered for the position in a manner consistent with the Fair Chance Ordinance._